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Adidas the godfather of shoes swept the entire shoe market of United States of America. Nike was created to squash the domination of adidas in United States of America. Although it was unable to crush the name of adidas it managed to gain its own place in shoe industry. Nike was originally named as blue ribbon sports in year 1962. Company was renamed as Nike after victory Goddess of Greek in year 1971. In the same year Nike trainers adopted swoosh logo. In year 1972 Nike was formally introduced to the world in Olympics. In year 1988 just do it slogan of company was born.